Define granular, value-driven segments by identifying repetitive behavioral patterns and inferring preferences from transactional data
- Trends forecasting
- Executive dashboards
- Analytics automation
- Integrated analyses
Power your real-time decision making with advanced analytics
PwC Customer Insights PlatformTM processes big data, identifies repetitive customer behavioral patterns to give you a complete view of your customer base.
Organic revenue growth and margin improvement are enabled by matching your customer's needs with the appropriate offers at the right time.
The platform is ready to use in all industries with big data such as retail and consumer products, finance and telecommunications.
Combine multiple big data technologies with PwC proprietary data models, analytic services, and pre-packaged visualizations to create enterprise-ready solutions that can be deployed quickly
● An enterprise data hub to manage large-scale, heterogenous data assets
● Built-in support and administration for multi tenancy configurations
● A flexible data model (schema-on-read) to support data exploration and model integration
● Online workbench to assemble data & analytical services into workflows and visualizations
● Pre-packaged executive dashboards to support decision making ● Flexibility to support mass-consumption of visuals leveraging HTML5 ● Support for encryption and access & identity management