Cookie policy

Cookies are small text files that are placed on your computer by the websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. The use of cookies is now standard for most websites. If you are uncomfortable with the use of cookies, you can manage and control them through your browser, including removing cookies by deleting them from your ‘browser history’ (cache) when you leave the site.

 

Managing cookies on your device

We use cookies to personalize content and to provide you with an improved user experience. By using this website or application you consent to the deployment of cookies. You can control and manage cookies using your browser (see below). Please note that removing or blocking cookies can impact your user experience and some functionality may no longer be available.

Using your browser to control cookies

Most browsers allow you to view, manage, delete and block cookies for a website. Be aware that if you delete all cookies then any preferences you have set will be lost, including the ability to opt-out from cookies as this function itself requires placement of an opt out cookie on your device. Guidance on how to control cookies for common browsers is linked below.

Google Chrome

Mozilla Firefox

MacOS Safari

Microsoft Internet Explorer

For information on additional browsers and device types please see http://www.aboutcookies.org/ or http://www.cookiecentral.com/faq/.

Managing Analytics cookies

You can opt-out of having your anonymised browsing history within our websites or applications recorded by analytics cookies. We use the following service providers and you can learn more about their privacy policies and how to opt-out of their analytics cookies by clicking on following links:

Adobe: http://www.adobe.com/privacy/opt-out.html

Google Analytics: http://www.google.com/analytics/learn/privacy.html

Types of cookies

  • Strictly Necessary Cookies: These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work.
  • Performance Cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.
  • Customisation Cookies: These cookies help us to understand how effective our marketing campaigns are, and enhance your online experiences with PwC with customisation.
  • Advertising Cookies: PwC may present ads to you on other sites to promote relevant services, articles or events. The cookies are used to make advertising messages more relevant to you and your interests. They also perform functions like preventing the same ad from continuously re-appearing. These advertisements are solely intended to make you aware of relevant PwC promotions. PwC does not sell your data to any third parties. Please see our privacy policy for more details.
  • Session cookies: These are temporary information stored in the browser's memory until the end of the browser session, i.e. until it is closed. These cookies are mandatory for some applications or functionalities to work properly.
  • Persistent cookies: Thanks to them, the use of frequently visited pages is easier (e.g. they provide optimal navigation, remember the selected resolution, content layout, etc.). This information remains in the browser's memory for a longer period. This time depends on the choice that can be made in the browser settings. This type of cookie allows the transmission of information to the server each time a page is visited.

Use of cookies by PwC

The following table explains the way in which we use cookies on this website

Adobe Analytics

Name

Purpose

Type

Duration

AMCV_###@AdobeOrg

This cookie is used to identify a unique visitor. It is set using JavaScript to store a unique visitor ID in an AMCV_###@AdobeOrg cookie on the domain of the current website, where ### represents a random string of characters.

Performance,
First Party, Persistent

2 years from set/update

AMCVS_###@AdobeOrg

See above

Performance,
First Party, Persistent

2 years from set/update

s_vi

This cookie stores the visitor ID provided by our analytics provider whenever a user first visits the site.

Performance,
Third Party, Persistent
(Omniture)

5 years from set/update

s_cc

This cookie determines whether cookies are enabled in your browser.

Performance,
First Party Session

Until end of session

s_fid

This cookie is a "fallback" visitor identifier where the s_vi cookie normally used for this purpose is blocked. It contains a randomly generated, unique id.

Performance,
First Party, Persistent

2 years from set/update

s_nr

This cookie stores the date of visit and if visitor is new or returning.

Performance,
First Party, Persistent

2 years from set/update

s_sq

This stores information about the previous link clicked within the site.

Performance,
First Party Session

2 years from set/update

_sdsat_landing_page

Stores the first page you hit when visiting pwc.com

Performance,
First party, Session

Until end of session

_sdsat_traffic_source

Stores the site you came from before reaching pwc.com

Performance,
First party, Session

Until end of session

_sdsat_pages_viewed

Stores the quantity (number) of pages that you view during your visit.

Performance,
First party, Session

Until end of session

_sdsat_lt_pages_viewed

Stores the total number of pages viewed

Performance,
First party, Persistent

2 years from set/update

_sdsat_session_count

Stores a session counter

Performance,
First party, Persistent

2 years from set/update

gpv

This cookie stores the quantity of pages you view when visiting the Websites

Performance,
First and third party
(Omniture)

30 minutes from set/update

s_ppv

Stores information on the percentage of the page displayed

Performance,
First and third party
(Omniture)

Until end of session

s_ppvl

Stores information on the percentage of the page displayed to you

Performance,
First and third party
(Omniture)

Until end of session

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Adobe Target

Name

Purpose

Type

Duration

mbox

Gives website operators the ability to test which online content and offers are more relevant to visitors.

Performance,
First Party, Persistent

2 weeks
mboxPC This cookie helps run tests on websites to see which menus, links, content and banners work the best. Performance,
First Party, Persistent		 2 years
mboxSession Used for Target and creates unique ID for a user session. By default, this lasts 30 minutes. Performance,
First Party, Session		 30 minutes
mboxSession
 
 

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CFOdirect

Name

Purpose

Type

Duration

pwc-cfod-badge

When a site visitor closes the newsletter promo badge, the preference is stored in this cookie, so the visitor will no longer see the promo on other pages.

Customisation,
First Party, Persistent

1 year from set/update

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Crazy Egg

Name

Purpose

Type

Duration
_ceir, is_returning Track whether a visitor has visited the site before Performance,
First Party, Persistent		 5 years
_CEFT Store page variants assigned to visitors for A/B performance testing Performance,
First Party, Persistent		 1 year
_ceg.s Track visitor sessions Performance,
First Party, Persistent		 3 months
_ceg.u Track visitors on your site Performance,
First Party, Persistent		 3 months
s Track visitor sessions Performance,
First Party, Persistent		 3 months
u Track visitors on your site Performance,
First Party, Persistent		 3 months
cer.s Visitor activity recording session unique ID, tracking host and start time Performance,
First Party, Session		 Session (expires when the browser is shut down)
cer.v Visitor activity recording unique ID, visit time and visit count Performance,
First Party, Persistent		 Up to 31 days (expires on the first of the month)

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Demandbase

Name

Purpose

Type

Duration

dmdbase_cdc

This cookie is used to pass only the company name and firmographic attributes of a site visitor into analytics based on the source IP address. It is set using JavaScript.

Performance,
First Party Session

Until end of session

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Facebook

Name

Purpose

Type

Duration

_fbp

This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.

Advertising,
First Party, Persistent

Three months
fr The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin. Advertising,
Third Party, Persistent 
(Facebook, Inc.)		 Three months

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Google Analytics

Name

Purpose

Type

Duration

_ga

This cookie is set to allow PwC to track individual visitors and their use of the site. It is set when you first visit the site and updated on subsequent visits. PwC does not use Google Analytics to collect personal information, other than IP address, from our visitors.

Performance,
First Party, Persistent

2 years from set/update

_gat

This cookie is set to allow PwC to track individual visitors and their use of the site. It is set when you first visit the site and updated on subsequent visits. PwC does not use Google Analytics to collect personal information, other than IP address, from our visitors.

Performance,
First Party, Persistent

2 years from set/update

__utma

This cookie is typically written to the browser upon the first visit. If the cookie has been deleted by the browser operator, and the browser subsequently visits pwc.com, a new __utma cookie is written with a different unique ID. In most cases, this cookie is used to determine unique visitors to pwc.com and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.

Performance,
First Party, Persistent

2 years from set/update

__utmb

This cookie is used to establish and continue a user session with pwc.com. When a user views a page on pwc.com, the Google Analytics code attempts to update this cookie. If it does not find the cookie, a new one is written and a new session is established. Each time a user visits a different page on pwc.com; this cookie is updated to expire in 30 minutes, thus continuing a single session for as long as user activity continues within 30-minute intervals. This cookie expires when a user pauses on a page on pwc.com for longer than 30 minutes.

Performance,
First Party, Persistent

First Party Persistent

__utmc

Historically, this cookie operated in conjunction with the __utmb cookie to determine whether or not to establish a new session for the user. For backwards compatibility purposes with sites still using the urchin.js tracking code, this cookie will continue to be written and will expire when the user exits the browser. However, if you are debugging your site tracking and you use the ga.js tracking code, you should not interpret the existence of this cookie in relation to a new or expired session.

Performance,
First Party, Persistent

Not set

__utmv

This cookie is not normally present in a default configuration of the tracking code. The __utmv cookie passes the information provided via the _setVar() method, which you use to create a custom user segment. This string is then passed to the Analytics servers in the GIF request URL via the utmccparameter. This cookie is only written if you have added the _setVar() method for the tracking code on your website page.

Performance,
First Party, Persistent

2 years from set/update

__utmz

This cookie stores the type of referral used by the visitor to reach pwc.com, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation within pwc.com. The cookie is updated with each page view to pwc.com

Performance,
First Party, Persistent

6 months from set/update
_gid Used to distinguish users. Performance,
First Party, Persistent		 24 hours
_utmt Used to throttle request rate. Performance,
First Party, Persistent		 10 minutes

View more

LinkedIn

Name

Purpose

Type

Duration

bcookie

Browser ID cookie

Advertising,
Third Party Session
(LinkedIn Corporation)

14 months

BizoCustomSegments

LinkedIn Ad analytics

Advertising,
Third Party Session
(LinkedIn Corporation)

24 weeks

BizoData

LinkedIn Ad analytics

Advertising,
Third Party Session
(LinkedIn Corporation)

20 weeks

BizoID

LinkedIn Ad analytics

Advertising,
Third Party Session
(LinkedIn Corporation)

20 weeks

UserMatchHistory

LinkedIn Ad analytics

Advertising,
Third Party Session
(LinkedIn Corporation)

20 weeks

bscookie

Secure browser ID cookie

Advertising,
Third Party Session
(LinkedIn Corporation)

14 months

lang

Remembers the user's selected language version of a website

Advertising,
Third Party Session
(LinkedIn Corporation)

Session

lidc

Used for routing

Advertising,
Third Party Session
(LinkedIn Corporation)

1 day
li_sugr Used by LinkedIn Insight Tag to identify browser when IP address is not in a Designated Country Advertising,
Third Party Session
(LinkedIn Corporation)		 3 months

View more

Load Balancing

Name

Purpose

Type

Duration

BIGipServeraem-prod.pwc.com

This cookie is set by the servers hosting pwc.com to allow a visitor to receive site content from one server as the visitors browses the site. This improves performance and allows the visitor’s session to be maintained.

Customisation,
First Party Session

Until end of session

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Oracle Eloqua

Name

Purpose

Type

Duration

ELOQUA

This cookie is set by Eloqua and is used by PwC to track individual visitors and their use of the site. It is set when you first visit the site and updated on subsequent visits.

Performance,
Third Party, Persistent
(Eloqua)

2 years from set/update

ELQSTATUS

This cookie is set by Eloqua and is used by PwC to track individual visitors and their use of the site. It is set when you first visit the site and updated on subsequent visits.

Performance,
Third Party, Persistent
(Eloqua)

2 years from set/update

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PwC Poll

Name

Purpose

Type

Duration

PwCPollLogId

Stores the ID # of a poll taken by the visitor used to tailor content of a dynamic poll and display the visitor's results

Customisation,
First Party, Persistent

1 year from set/update

PwCPollResponse-000

Stores the ID of a visitor's choice on a poll question.  The "000" in the name of the cookie will be the question ID # and the value of the cookie is set to their response to a question.  The Number of cookies set will be based on how many questions they respond to.

Customisation,
First Party, Persistent

1 year from set/update

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Salesforce

Name

Purpose

Type

Duration

igodigitaltc2

This cookie contains a unique user identifier which is set by Marketing Cloud and used by PwC to track individual visitors and their use of the site.

Performance,
Third Party, Persistent
(Salesforce)

10 years from set/update

igodigitalstdomain

This cookie contains a website identifier which is set by Marketing Cloud and used by PwC to track individual visitors and their use of the site.

Performance,
Third Party, Persistent
(Salesforce)

1 hour from set/update
igodigitalst_<Customer MID> This cookie contains the user's unique session identifier which is set by Marketing Cloud and used by PwC to track individual visitors and their use of the site. Performance,
Third Party, Persistent
(Salesforce)		 1 hour from set/update

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Twitter

Name

Purpose

Type

Duration

lang

This cookie is set by Twitter and is used to remember your language preference. PwC allows Twitter to set this cookie so that Twitter content on pwc.com is displayed in your preferred language.

Advertising,
Third Party Session
(Twitter)

Until end of session

_twitter_sess

Twitter set a series of cookies on any page that includes a Twitter feed. For more information please check: https://support.twitter.com/articles/20170514

Advertising,
Third Party Session
(Twitter)

Session

auth_token

Twitter set a series of cookies on any page that includes a Twitter feed. For more information please check: https://support.twitter.com/articles/20170514

Advertising,
Third Party Session
(Twitter)

9 years

dnt

Do not track from twitter

 Advertising,
Third Party Session
(Twitter)

10 years

guest_id

Twitter set a series of cookies on any page that includes a Twitter feed. For more information please check: https://support.twitter.com/articles/20170514

Advertising,
Third Party Session
(Twitter)

16 weeks

kdt

Twitter set a series of cookies on any page that includes a Twitter feed. For more information please check: https://support.twitter.com/articles/20170514

Advertising,
Third Party Session
(Twitter)

42 weeks

muc

Twitter set a series of cookies on any page that includes a Twitter feed. For more information please check: https://support.twitter.com/articles/20170514

Advertising,
Third Party Session
(Twitter)

1 year 10 months

personalization_id

Twitter set a series of cookies on any page that includes a Twitter feed. For more information please check: https://support.twitter.com/articles/20170514

Advertising,
Third Party Session
(Twitter)

1 year 7 months

remember_checked_on

Twitter set a series of cookies on any page that includes a Twitter feed. For more information please check: https://support.twitter.com/articles/20170514

Advertising,
Third Party Session
(Twitter)

9 years

tfw_exp

Twitter set a series of cookies on any page that includes a Twitter feed. For more information please check: https://support.twitter.com/articles/20170514

Advertising,
Third Party Session
(Twitter)

2 weeks

twid

Twitter set a series of cookies on any page that includes a Twitter feed. For more information please check: https://support.twitter.com/articles/20170514

Advertising,
Third Party Session
(Twitter)

9 years

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YouTube

Name

Purpose

Type

Duration

VISITOR_INFO1_LIVE

This cookie is set by YouTube and allows YouTube to gather information about a visitor’s browser. PwC allows YouTube to set this cookie so that YouTube videos can be displayed on this site.

Advertising,
Third Party, Persistent
(Google)

8 months from set/update

YSC

This cookie is set by YouTube and allows YouTube to gather information about a visitor’s browser. PwC allows YouTube to set this cookie so that YouTube videos can be displayed on this site.

Advertising,
Third Party Session
(Google)

Until end of session
GPS This cookie is set by Youtube and registers a unique ID for tracking users based on their geographical location. Third Party, Persistent
(Google)		 1 day

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