We are raising awareness among children and young people about air quality and climate change
expect from their employer to be actively involved in the fight for clean air*
negatively assesses the quality of the education system in the field of counteracting smog*
The “Business vs smog” programme was initiated by PwC in cooperation with the Krakow Smog Alert and the ASPIRE Association in 2018. Eleven companies were involved in the first edition of the programme: Akamai, Amway, Aon, CANPACK Group, Cisco, Hitachi Vantara, Herbalife Nutrition, Jacobs, PwC, Wilson HCG, and Zurich Insurance Company LTD.
Employees of those companies conduct workshops at schools and kindergartens on a voluntary basis. Participants learn what smog is, why it forms, and what we can do to breathe cleaner air.
Our impact to date:
Interactive map showing the scale of the programme.
The “Business vs smog” programme is one of the first in Poland representing such a broad cooperation and community involvement.
The programme won the TOP CSR Initiative in Poland award during the CEE Business Services Awards Conference in 2019.
The program was also a winner of the title: "Benefactor of the Year 2020", in the Ecology category. The jury of the competition appreciated our long-term cooperation with the Krakow Smog Alert for the improvement of air quality.
The success of the first and second editions of the program increased the interest of companies in Poland in the subject of smog education. As a result, 29 organizations joined the 3rd edition in 2020/21, at two levels of commitment. The Partners of the Program are: ABB, Akamai, Amer Sports, Amway, Aon, Grupa CANPACK, Capita, Cisco Systems, Credit Suisse, Ecolab, Euroclear, Herbalife, HSBC, Maxima Europe, PerkinElmer, PwC, State Street Bank Polska, Zurich Insurance Company Ltd. Supporting companies in this edition are: Airly, Assa Abloy, Hitachi Vantara, IAG GBS, Jacobs, Krakowski Alarm Smogowy, Oanda, Ocado, Sappi, Stowarzyszenie ASPIRE, UBS. The program is under the Patronage of the Climate & Environment Ministry and also Marshals of Małopolskie & Dolnośląskie Voivodships.
We invite all educational units that participated in the 3rd edition of the "Business vs smog" workshops to take part in our contest. The main prize is the Airly PM air sensor with a 12-month service subscription.
What is the contest’s task?
We collect the applications until March 30, 2021.
Detailed guidelines can be found in the Regulations (in Polish).
We also encourage you to check the winning entries from the 2nd edition, which are available HERE.
*Study conducted in November 2020 on a sample of 2,276 employees from companies involved in the ‘Business vs smog’ initiative.