Loyalty programs drive both the acquisition of new customers and the retention of existing ones through personalization, experiential rewards, and advanced loyalty logic, therefore significantly increasing the effectiveness of your marketing campaigns, offers, and discounts strategy.
During the webinar, we discussed:
The webinar was conducted in English by:
Partner - Head of Revenue Management CEE at PwC Poland
Senior Manager in the Strategy team of Retail and FMCG sector at PwC Poland